Sales Program
aplicado a compañías de Instalación y Mantenimiento de ascensores
13 de mayo - 14 de octubre de 2026
Currently available in Spanish only.
Additional language versions can be provided upon request.
This program provides sales professionals with the tools required to retain existing clients and attract new ones, focusing on effectively managing their portfolio and improving commercial results through compelling value propositions tailored to each client’s specific needs.
The comprehensive training offered by the program combines technical knowledge with commercial skills, giving participants an in-depth understanding of both the products and services they offer and the most effective sales techniques. The objective is to enable attendees to become trusted advisors.
In addition, the program equips sales teams to present differentiated and customized value propositions, allowing them to build long-term business relationships and increase customer loyalty and satisfaction. Advanced sales and negotiation techniques are taught to improve contract closing rates and the acquisition of new clients.
Course Objectives
Understand elevator components, analyzing the main characteristics of elevator system components, including typologies, applications, and selection criteria.
Become familiar with the terminology and functions of the different mechanical and electrical components associated with elevators, as well as the main system typologies.
Gain an overall view of the sector, the key stakeholders involved, and the main activities within the elevator industry.
Understand the keys to commercial success and the sales protocols specific to the sector, supported by fundamental marketing and sales concepts.
Learn the key principles for maintaining excellent communication both with clients and with the production department.
Nuestros profesores
Calendario 2026
seis miércoles a las 16:00 en videoconferencia
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La capacidad comercial y de gestión es el motor que permite a las compañías de instalación y mantenimiento de ascensores crecer con solidez y aportar valor real a su entorno. Cuando los comerciales entienden su papel estratégico, no solo cierran contratos: fortalecen compañías, elevan estándares profesionales y contribuyen a una sociedad más segura, más eficiente y con mayores oportunidades para todos.